Helping Food Businesses get retail ready.
Success in entrepreneurship starts with you!
You are absolutely the key difference between succeeding and not. However, the right support behind you makes all the difference.
I am here to build your business plan and craft compelling pitches for your stakeholders that show why your product fits the market and how it can thrive.
I like transparency, so I’m clear about the cost of an initial piece which is detailed in ‘Explore’ below.
When we’ve completed that, I will then advise on your next steps (in line with ‘Transform’ below) with clear, itemised costings that are very reasonable. You can then of course say no, pick some pieces you would like me to do, or take the whole recommendation. No pressure.
Explore
£200
Kickstart your brand with a solid foundation.
Light touch review of your category from robust sources such as Mintel, Statista and Kantar.
1. 📞 Client Kickoff Call
✅ Understand your product, vision, and business goals.
2. 🎯Market Insights (2 page infographic).
A snapshot of your market, competitors, and customers, using premium insights from sources including Mintel, Statista, Kantar, The Grocer.
📊Customer Snapshot – Who buys in your category? Where do they shop? Broad habits and motivations.
📈Category Growth & Trends – Market size, shifts, and 2-3 key growth opportunities.
🔍 Competitive Insights – High-level positioning of 2-3 key competitors (not a full analysis).
3. 📋Launch Checklist
A clear, actionable roadmap to guide your brand launch.
4. 📞30-Minute Findings Session
A focused discussion to walk you through the insights and map out your next steps.
Recommended Add-On
🎤 Impactful Presentation – Transform your infographic report into a visually engaging deck with your branding. (£150)
Transform
Let’s help you grow!
Deep dive review with progression into business plan creation, marketing and brand plans, commercial plans and additional support.
✅ Identify your position in the market and your target customer – Deep dive research, turning trends, market and competitor intelligence, customer insight and category insights into clear strategies.
✅ Brand and Marketing Development – Taking the research and defining your value proposition (why people should buy your product) before developing a brand, design and packaging plan that meets that proposition and a marketing plan to ensure you reach your customers.
✅ Commerciality – A crucial part- in fact it sits separately to the business plan- is developing your commercial plan. I help you make informed decisions, ensuring your financials are always in mind.
✅ Practical Support – Advice on trading standards, packaging, pricing, exports.
✅Buyer network feedback -I’m well connected and can get buyer feedback on the concept.
✅Support -I am very well aware how lonely this journey is so I will be on hand.